The Chevrolet Sonic has been in the news quite a lot lately. It’s the only sub-compact car that’s built in the US and it’s got an incredible 40 mpg rating. But the best news we’ve seen about the Sonic is how it was used in the new OK Go video.
If you haven’t seen any videos by OK Go, you’re missing out. They first went viral with their incredibly choreographed treadmill video for Here It Goes Again, then they had another hit with their insane Rube Goldberg video for This Too Shall Pass.
For their new video, General Motors gave the band a Chevrolet Sonic to use both as a musical instrument and to play musical instruments. The car was rigged with microphones, cameras, and hydraulic appendages – and the entire project took four months to complete. The actual video shoot took place over four full days of shooting. If you watched the Super Bowl, you might have seen a piece of the finished video in Chevy’s ad blitz.
But enough talking about the video – words can’t do it justice. You just have to see it.